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Our shared culture. Your ability to make money in new and interesting ways. What Benkler below calls "the deep structure of our information environment". Progress.
That seems like so much, and it is. It may take you quite a while to figure it out. So let's get started.
The Commons - grazing land, the Internet, fresh water, roads. For intellectual property, the commons is called the public domain.
What's your metaphor?
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The Internet is like a ... |
Your organization is like a ... |
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Yochai Benkler, an NYU law professor, favors the top row. Corporations and governments that need to stay in control -- of you and your behavior with their assets -- favor the bottom row.
It's all about
visions
by argoff
Slashdot, January 8, 2006
To many of us, the internet envisions a future with the
uninhibited unrestricted free flow of information - where all knowledge and
creative works will be birthed into the world thru creative collaboration, or
thru services, or thru just plain giving for free as a side effect of private
interests.
To the music industry, and the RIAA in particular, the internet envisions a
future where every piece of content is tagged and charged for with the promise
of unlimited profit and royalty and the prospect of endlessly being able to
nickel and dime the consumer to the highest order - but to impose this vision
requires that they coerce upon people and technology companies, an
infrastructure of control - where no piece of information can leak out and risk
becoming free.
Moral: This is like an ALL or NOTHING game
People who want to play half hearted, and allow some room for copyrights in this
age are only going to continue to feed the beast that is trying to enslave them.
Copyrights are like a vine that will never stop growing to choke off people's
freedom until we cut it off at the root. One of these days people are going to
realize that copyrights are not about artists, writers, developers, incentive,
or "property", or even profit, they are only about control. Control, even if
that means the loss of privacy, free speech, and control over our PC's.
I don't believe it's control for the sake of control. It's control because control best manages their assets and their risks and best maximizes their profit. The people running the corporations are supposed to be in charge. Certainly, they're accountable to their shareholders, and control is the best way to discharge that fiduciary responsibility. They aren't evil; they're just trying to maximize this quarter's ROI. The negative effect on our culture is not their concern because in a regulated capitalist system, the "invisible hand" is supposed to take care of those larger concerns.
From
consumers to users: Shifting the deeper structures of regulation towards
sustainable commons and user access
by Yochai Benkler
Federal Communication Law Journal, 2000
The emergence of the digitally networked environment makes
possible the development of a robust, open social conversation in which all can
participate as peers. This technological and economic possibility is not,
however, preordained.
Decisions about the organization and regulation of the
content, logical, and physical layers of the Internet will determine whether the
digital environment will eventually, in large measure, replicate the mass media
model, or whether it will indeed change the deep structure of our information
environment.
The focus of the policy concerns that have traditionally justified
structural media regulation should, at this time, be focused on assuring that
the digitally networked environment evolves into a stable system for peer users,
rather than towards a system in which commercial producers and passive consumers
are the primary players. These goals suggest that we:
develop and sustain
commons, wherever possible, in the resources necessary for the production and
exchange of information
design provisions
enabling access to the resources that cannot be sustained as commons
Such a policy focus would be a
more effective means than traditional structural media regulation of securing
robust democratic discourse and individual expressive freedom.
Note the content, logical, and physical layers: the content is in the applications, the logic is in the protocols, and the physical layer is made up of the copper and glass wires and the radio spectrum. If a corporation can't control the content layer well enough, they try to exert their control over content at the logical layer, and if they can't control that, then they'll try the physical layer.
E-Work
by Carl Malamud
Mappa Mundi, June 1999
Open Source defines its product by the fact that software is
visible. Free software is defined by the fact that the software is free. Public
works means that a valuable service is being offered to the general public.
Think New York City. We need Bloomingdales and Macy's (and indeed these are part
of the New York community and do public projects such as the Macy's parade).
But, New York also needs public works projects like Central Park, Lincoln
Center, the library, and parkways. ...
We can wait for corporations to magically build our parks. Or, we can do what
communities have always done: combine social capital with human labor and build
ourselves the kind of global village we want to live in.
If the Internet is a bedroom community, a place we go to make our money and then
exit after the gold rush, public works don't make any sense. If we plan on
living with this infrastructure for a long time, it is time to start planning
our infrastructure on a more systematic basis that allows people to build the
parks, schools, libraries, and other public works that make our cities places
that last.
Free Culture
by Lawrence Lessig
The efficient spread of content means that content distributors have a harder time controlling the distribution of content. One obvious response to this efficiency is thus to make the Internet less efficient. If the Internet enables “piracy,” then, this response says, we should break the kneecaps of the Internet.
“Net
Neutrality”: Digital Discrimination or Regulatory Gamesmanship in Cyberspace?
by Adam D. Thierer
Cato Institute, January 12, 2004
What Ever Happened to “Hands Off the Net”?
The Net neutrality catfight points to a much more troubling trend in the
emerging field of cyberlaw: the rapid proliferation of requests for federal
intervention in high-tech markets for one reason or another. Not so long ago,
policymakers of all political stripes expressed what seemed to be a genuine
desire to keep the Internet free of the sort of regulatory meddling that plagued
the communications, cable, and broadcast sectors in previous decades. Years of
experience had shown that regulation of those markets had stifled innovation,
restricted competition, and limited consumer choice. Hence, calls for a
“hands-off” approach to cyberspace were made by a wide variety of political
officials and policy organizations.
Regrettably, the “hands-off” impulse has waned as governments have found ways to
spread their tentacles into cyberspace. “[G]overnmental regulation of [the]
Internet is actually becoming increasingly the rule, rather than the exception,”
notes Michael Geist of the University of Ottawa.
The
Economics of Net Neutrality: Why the Physical Layer of the Internet Should Not
Be Regulated (635 KB .pdf)
by Christopher S. Yoo
Progress & Freedom Foundation, July 11, 2004
Panel Discussion:
Should the Net’s Physical Layer be Regulated? (250 KB .pdf)
by Randolph May, C. Lincoln Hoewing, John Nakahata, Adam Thierer, Joe Waz,
Richard Whitt, and Christopher Yoo
Progress & Freedom Foundation, September 14, 2004
Congress has taken up the issue of Net neutrality as they try to determine how to update the T of 1996 to balance the always-on world of consumer-generated media and the interests of large corporations trying to protect their business models.
Net
Neutrality
Full Committee Hearing
Senate Committee on Commerce, Science, and Transportation
February 7, 2006
Up until now, there has been little direct regulation of the Internet. Because it was piggybacking on the telephone industry's copper (and increasingly fiber) network and because the telephone industry was already mandated to trade their monopoly for being a neutral carrier, that regulation was working.
Then another industry got in: the cable TV companies, which are in the information industry (NAICS ) as opposed to the telecommunications industry (NAICS ), and are thus not regulated by the FCC. While they leave the Internet "open" for their customers, they are really walled gardens and are positioning themselves to get a cut of all the interactive ecommerce online.
Two other industries are sniffing around the edges: wireless and electric power. So the question becomes, to what extent should Congress mandate a neutral Internet and to what extent should they let the market's invisible hand take care of it?
Everyone claims to favor innovation. The deep-pocket incumbents say that they are best-positioned to provide the innovation that will keep the US competitive. They tell Congress, "Hands off, and we'll take care of it."
Other voices, usually without deep pockets or assets to manage or risk to assess or competitive advantage to hold, are concerned that the only regulation be the regulation that enforces neutrality. The most articulate voices in front of the congressional committee:
arguing for minimal regulation to enforce Internet neutrality
Mr. Vinton Cerf
Vice President and Chief Internet Evangelist, Google
Mr. Lawrence Lessig
Professor of Law, Stanford Law School
arguing for no regulation at all
Mr. Kyle Dixon
Senior Fellow and Director of the federal Institute for Regulatory Law &
Economics, The Progress & Freedom Foundation
The testimony reveals some opposing viewpoints:
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Internet access is a duopoly and that will slow innovation: DSL and cable |
Internet access is fiercely competitive and that competition will ensure innovation: DSL, cable, wireless, and power-line. |
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Bandwidth is an abundant resource. |
Bandwidth is a scarce resource. |
Nuances:
Where does innovation come from? Incumbents or new entrants?
An abundant resource can be made artificially scarce.
How
Countries Are Regulating Internet Content
by Peng Hwa Ang
Proceedings, INET 97 Conference, June 24-27, 1997
Table 1. Regulatory framework
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Regulator |
Substantive Rules |
Sanctions |
Mechanism |
PEST Means of Control |
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1. The actor him/herself |
Personal ethics |
Self-sanction |
Self |
market |
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2. Second party controllers (i.e., the person acted upon) |
Contractual provisions |
Various self-help mechanisms |
Filter software |
technology / architecture |
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3. Nonhierarchically organized social forces |
Social norms |
Social sanctions |
Code of Conduct |
social norms |
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4. Hierarchically organized nongovernmental organizations |
Organization rules |
Organization sanctions |
Industry self-regulation |
market |
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5. Governments |
Law |
State enforcement, coercive sanctions |
Law |
laws / politics |
Far right column added by me to show relationship to PEST and Lessig's means of control.
It's changing information. Information is no longer locked up in atoms. It's on a stupid network that doesn't do much except transport bits. Copies are trivial, not assets with incremental costs.
To the extent that all information is always available everywhere, power will no longer come from having information that other people don't. Conversely, the way to preserve power now is to control information. To the extent that all information is always available everywhere, power will come from sharing well, from collaborating.
Above all, organizations have choices to make. The public
Internet stops where it connects to the organization's private network.
Remember, the Internet isn't a thing; it's an agreement. It's a built
environment, not a natural environment. If it was built, it can be un-built or
re-built. The public Internet was built as an open, stupid network. Most organizations are building closed, smart
intranets for their private network. They want to control information flow.
If code is law, then an organization can use code that extends the open traditions of the original Internet, a commons that produced great innovation. Or an organization can use code that monitors at any degree of granularity it chooses to, right down to the keystroke or iris movement. It can then look for anomalous patterns and catch you! What happens to innovation?
Is control that important? Can leaders adapt to what feels out
of control, anarchic, chaotic according to their old command-and-control
hierarchical mindsets? Or is command-and-control the only effective way to lead?
Lawrence Lessig suggests that the struggle is between old control and new control. Old business models vs new business models. He sees a third way: less control, much less.
Free Culture: How Big Media Uses Technology and the Law to Lock Down Culture and Control Creativity
The Future of Ideas: The Fate of the Commons in a Connected World - web site
Code and Other Laws of Cyberspace - excerpt | conclusion
The Berkman Center for Internet and Society
articles by Lawrence
Lessig
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PEST |
Lessig's Means of Control |
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political / legal |
laws |
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economic |
markets |
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sociocultural |
norms |
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technological |
architecture |
What can be regulated?
Drawing on the ideas of Yochai Benkler, "From Consumers to Users: Shifting the Deeper Structures of Regulation," Federal Communications Law Journal 52 (2000), Lawrence Lessig asks us to look at the three layers or locations of control that make up a communications system: physical, logical, and content. Each layer could be controlled (owned) or it could be free, that is, it could be organized in a commons, like Delaware Park.
Delaware Park is free at the physical layer because you don't need permission to use it, though the golf course and tennis courts may require scheduling. The Park is also free at the code layer because the language used (whether English or anything else) is free as is anything you say there, the content layer.
On the Internet:
physical - computers, copper and fiber optic wires, radio spectrum and satellites
code - the "logical" layer, the operating systems, file formats, and transport protocols
content - text, images
The Internet is controlled at the physical layer. Someone owns all the equipment. The major idea of Lessig's efforts is to show how innovation depended on the code and content being free. He is very concerned that the dot-comming of the Internet brings in command and control lawyers, accountants, and lobbyists who having started by charging for content and are working through Congress and the FCC and FTC to lock down the code.
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location of control |
Internet |
intranet |
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content |
words, numbers, pictures |
mixed open and closed |
closed |
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code |
software |
open, public |
closed ("private, secure") |
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physical |
hardware |
closed, private |
closed |
If that code layer stays open, all things are possible.
The forces trying to close the code come from four directions:
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laws |
Digital Millennium Copyright Act |
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market |
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norms |
"It's stealing!" |
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code |
the cable companies that, unlike the phone companies, still have a monopoly; every company that wants to "control the user experience" with Digitral Rights Management |
Music United's Parent Page: What Every Parent Should Know About Illegal File Sharing
Stealing music on the Internet is every bit as wrong as
stealing goods from a store. Yes, it’s against the law. And, yes, offenders can
be prosecuted in criminal court and sued for damages in civil court.
But what if the offender is a minor? Well, for one thing, that doesn’t make the
activity any less a crime. For another, it may subject the offender’s parents or
guardians to legal action.
Yes, the Internet is that big a threat to the powers-that-be. They're that scared, which means their business model is that vulnerable.
Note that laws, market regulation, norms, and code correspond directly to the political, economic, sociocultural, and technological parts of a PEST analysis as I'm asking you to do one at the Roundtable for your FOMI project.
Lessig writes in The Future of Ideas (p. 23):
Our aim is to understand how this mix produced the innovation that we have seen so far and why the changes to this mix will kill what we have seen so far.
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physical |
code |
content |
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Delaware Park |
free |
free |
free |
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Adam's Mark |
controlled |
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POTS |
controlled |
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Cable TV |
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Buffalo News |
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Internet |
controlled |
free |
mixed |
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DSL |
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Cable Modem |
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Medaille classroom |
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Your organization |
Which organization do you want to work for, open or controlled? How controlled? In whichever organization you do work, to the extent that it is computer-mediated, then computer code will set the limits of acceptable behavior. In that sense, code is law.
The consciously designed and built features of that code will greatly affect the corporate culture and your options as a leader. Wise leaders will be deeply involved in the design (not the building) of corporate computer code. You want to be the architect, not the engineer or the carpenter. However, you will have more confidence and credibility if you have actually used a hammer once or twice. Give some serious thought to learning enough HTML to read it and write it.
I am always doing what I cannot do, in order that I may
learn how to do it.
-- Pablo Picasso
Infranet Initiative - Moving Beyond the Internet - a "selectively open networks" proposal by Juniper Networks and Lucent Technologies
In only a few years the Internet has changed communications
forever – but has it all been for the better?
The Internet burgeoned because it provides widespread connectivity at low cost.
But with low cost comes marginal performance, low value, unreliability and a
lack of security – the very characteristics that restrict the potential of the
network to meet today’s business and consumer needs.
What is needed is a new type of public network that provides the flexibility of
the Internet, but that moves beyond today’s Internet ‘quality.’ What is needed is
a public network that is not just ubiquitous, but also predictable, flexible and
secure.
What's the copyright policy on Ricci Street? You'll find it on Ricci Green in the Principles section under Ideals.
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