DemoPro Project
Market Research- Target Consumers
Rich Conroy

Rich Conroy, 41 years old, is a local Pop/Christian performer and composer. He has been playing guitar and singing for about 10 years.
He recently began writing his own music and wanted to find a way to get some exposure in the music industry. He was referred by some friends who also have recorded at DemoPro. Rich purchased the basic demo package. This first demo project helped Rich to get
various gigs in the community. He recently recorded a second demo and now wishes to record an album. He plans on purchasing the promo
package to get the internet exposure and some marketing materials. Rich states that DemoPro has allowed him to get the exposure he
needed at a price he could afford.
The Johnson Jazz Trio
The Johnson Jazz Trio has been performing in Rochester, NY for about 3 years. George, Steve and Tom met in school and decided to perform
together. They heard about DemoPro from a poster at school and called to inquire about prices. Being students, they found the basic demo package to be
something they could afford. They report that their scheduled performances have increased by 50%. They also have saved time by mailing the demo
CD to various restaurants verses driving. They have referred friends to DemoPro and plan on expanding their exposure with a DemoPro hosted website.
Bill Bradley

Bill Bradley has been playing cello since he was 5 years old. He is currently a freshman at the Eastman School of Music in Rochester, NY.
He heard about DemoPro from his professor. Bill needed a demo CD to pre-audition for various competitions. He liked the fact that DemoPro catered
to all styles of music and he felt very comfortable in the studio. He remarked that the prices were fair and he would returned in the near future
to record the Bach Cello Suites as a gift to his mother.
Amanda Chang

Amanda Chang is a high school senior and has been singing for 10 years. Her goal is to get into a music school to further her vocal training.
Since most colleges require auditions and demo recordings, she decided to come to DemoPro at the advice of her teacher. She supplied her own backing
tracks and recorded the vocals for three contrasting songs. The demo CD has landed her five interviews at top rated music schools. She credits
DemoPro with great quality and good service at a reasonable price.
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