Ricci Street < Digital Wares < Lantern Lane || search | sitemap | help gazette | theater | bistro

|

MBA 623: Strategic Marketing Medaille College - Spring  2007 other pages The Course | The Syllabus | The Case | The Bistro | The Reports

Welcome! You are in the right place if you are

enrolled in Medaille College's MBA 623 in Spring 2007
interested in marketing
interested in Medaille's curriculum

The Course

Find out all the official stuff. How is this course described in the college catalog? What are you going to know more about? What are you going to know how to do better? What's the self-assessment all about?

The Syllabus

This is the page to bookmark. It will change often and be the place to learn what we're going to do in class and what you should do before class.

The Case

In this course, you'll learn by doing. We're going become the working board for several corporations and determine our course of action.  We're going to pick up where the section above on the end of civilization leaves off.

The Bistro

The ideas at the top of this page are meant to be provocative. At the Ground Zero Bistro, you can talk about it. Ask questions and get answers. Share your opinions.

The Reports

You will demonstrate your learning in homework on your web site, in messages at the Bistro, and in a series of oral demonstrations. What are the other teams doing? When are you scheduled to make your presentation? How will they be evaluated?

The Roundtable

Carefully chosen words, crafted paragraphs, and logical arguments are terrific tools for communicating in organizations and for influencing others. This course addresses so many hot current issues and events that it's hard to know where to begin. The Roundtable gives you common readings and focused questions to address yourselves to in an orderly manner.   

Printer-friendly version of the Course Disclosure Statement

I am always doing what I cannot do, in order that I may learn how to do it.
-- Pablo Picasso